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Not improving your business means you've lost control

Posted by Stephen Parry on Jan 20, 2016 8:23:59 AM

I tweeted the above comment recently and the response caught me a bit off guard. It’s one of those thoughts that seems clear as a spring day yet is rarely discussed in business development conversations.

Most agree that improvement in all areas of life including our workplaces is a ‘nice to do’ but how many of us actually believe it is “crucial” to our wellbeing?

Well I say it is.

It works something like this. When starting a business you develop a set of business practices, presumably based on mutual benefits for both the business itself and customers it serves.

At this point one of two things can happen. After a year or so, you undertake a performance review of the business and make a decision: A) act on the results with a defined plan or B) just decide to take it under consideration as something to do later. Maybe when you aren’t so “busy.”

The latter decision isn’t really a decision at all. It’s just a way to cover your inaction by assigning a higher priority to ‘more pressing’ issues. The irony, of course, is that the reason the company is pressed for resources may well be resolved by changing the business processes identified in the review.

It’s been said that insanity can be defined as the act of repeating the same action and expecting different results.

Replace insanity with organisational failure and that saying still rings true.

Topics: Customer Value Principles